The Top Digital Marketing Tools to Grow Online Presence

The Top Digital Marketing Tools to Grow Online Presence

In the ever changing business world it is hard to know where and how to invest time as small business. It can be confusing when you are new to digital marketing and looking to improve your online presence. As a small business owner, you have more important things to do tan to spend your time research digital marketing tools, which seems to be introduced on a weekly basis.   Here’s five great digital marketing tools that will help small business to grow its online presence. Crazy Egg.   Don’t let this funny name deter you from using the tool. Crazy Egg is an amazing application that applies overlays to your website pages to show how your visitor interact with each page. From these visuals, you can track what’s working and where there are opportunities for improvement. With this kind of visualization, you can adjust your website content, navigation, and calls to action to increase your conversion rate.   Co-Schedule Headline Analyser.  Speaking of compelling content, your headlines are what grabs your reader’s attention and persuades them to click or scroll for more information. Don’t let your headline fall flat! Use Co-Schedule’s free headline analyser tool to insure your headline are top-notch and are working to your advantage. The Co-Schedule algorithm helps you identify the best word choices and headline length to encourage readers to engage with your content. Half the battle of content creation is getting people to click on your information. Headlines are the gateway for getting the traffic you want. Save this tool and use it for every single headline you create.   WebpageFX’s Readability Tool. While...
Fantastic Podcasts Need To Hear This Summer

Fantastic Podcasts Need To Hear This Summer

Podcasts have been always helpful in learning new thing and to have a good knowledge of what is happening nearby and to keep the records of current affairs. Here are the 5 Fantastic Podcasts Need to Hear This Summer.   Invisibilia This NPR juggernaut, a regular at the top of iTunes charts, needs no introduction. But season three, which premiered at the beginning of this month, does. This season, Invisibilia is making its own “concept album about concept.” That means that each episode is connected by a single thread, as hosts Alix Spiegel and Hanna Rosin explore the idea that what we think of as being the real world is not real at all.   The Sam Sanders Project. Yes, there are enough interview-style podcasts that choosing which ones to listen to can be daunting task. The advice is to pick one based on host, rather than who they talk to. Often a great interviewer is far more important than the guest.   Ear Hustle. The title of this podcast is prison slang for eavesdropping, which should give you an idea of what this riveting new program is about.   Binge Mode. You have heard that Game of Thrones is returning for its seventh season next month. No two people are more excited about that than Mallory Rubin and Jason Concepcion, editors at The Ringer who also happen to be its residents Game of Thrones experts.   Nancy        Kathy Tu and Tobin Low met at a program for aspiring radio producers and quickly formed a bond. Recognized as talents in field, they quickly landed their own...
Newsletters to Subscribe Online

Newsletters to Subscribe Online

No business is built in isolation or in any vacuum. Many entrepreneur have coaches and mentors who leads the way and guide them along the journey of building the business f there dream. Newsletters are often a treasure trove for information. Topical expert painstakingly curate the best content on a specific subject and present it in an easy-to-read format for their subscriber. Here are some of the newsletter available online which one can subscribe for a better guide in the way of entrepreneurship.   SaaS Weekly. In SaaS Weekly, serial entrepreneur Hiten shah curates the best across the web to help SaaS business grow their business. As you can guess, these new newsletter go out on a weekly basis.   Seller Labs. Are you running an Amazon business in any capacity? If so you’ve probably noticed how difficult it can be to keep up with all the updates and policy changes. Violating them can mean losing the business you’ve worked so hard to build. There’s Seller Labs. This is newsletter that comes out every Monday and comes packed with fresh updates on a weekly basis.   Tomasz Tunguz. Tomasz Tunguz is a partner at Redpoint, a venture capital firm. He writes daily blog posts about important questions startups face and backs it up all with data. These posts are also distributed by email, which is essentially what his newsletter consists of. Mattermark Daily. Mattermark Daily is a digest featuring the best posts from investors and operators. More than 100,000 business professionals actively read this newsletter.   Startup Digest. Startup Digest is different kind of newsletter, because as the subscriber,...
How to safeguard your Laptop from WannaCry Malware Attacks

How to safeguard your Laptop from WannaCry Malware Attacks

This is one of the worst malware attacks of the 21st century and is spreading quickly. Once your laptop is attacked it will take complete control and lock you out. Then it will demand you to pay 300 USD for releasing the control back to you. There is not much you can do to recover once attacked. The best thing to do is prevent the attack in the first place. Here are the steps for the same. Stay updated on your Windows. If you have not enabled automatic updates in your laptop do that first. Don’t surf the web without updating. Don’t open emails from strangers with any kind of attachments. Microsoft has released security patches for this malware which you can download and install for better protection. You can download security patch here. Disable the SMB in your windows. How to disable SMB Open search in your Windows and type “Windows Features” In the dialog box that opens scroll down to find the feature named “SMB 1.0/CIFS”. This will be enabled by default. Uncheck the box and disable it Click “OK” and restart your Laptop. With this port disabled it is not possible for the malware to attack your...

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2017 has Witnessed Some Appalling Facts About Security Breaches

The security of customer information is of utmost importance, which some dubious players try to gain access of using unfair means. AS per the SC magazine, Saks Fifth Avenue, an American luxury department store,  on March 20, 2017 has divulge the personal information like Email address, phone number and product codes on publicly accessible pages . It was reported that Saks website provide some unencrypted pages to customers which put their information susceptible when they browse the site on public Wi-Fi network.    Another incident reported by SC magazine on March 16, 2017, which bring into public recognition about some alarming facts of the  data breach of Association of British Travel Agents web servers. This obnoxious attempt of intruders has taken into its ambit 43,000 individuals. These invaders have gained access of ABTA data and files such as their Email address as well as the encrypted password of users registered on ABTA.com. Even Documentation uploaded on the website was put in danger. As per the data released by the SC magazine on March 15, 2017, so far 312 data breaches cases was reported across different sectors as of March 14, 2017. These figures in total has effected more than 1.3million records. These alarming facts revealed by the SC magazine called for highly level of attention for the organization concerned. No sectors have been untouched from the aftermath of data breach be it a business sector, medical sector or government/military sector. Use Avast antivirus and consecutively take the Avast antivirus support to nail down enormous data breaches cases In order to put an end to these security breach, the companies...